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Washington, DC - Baltimore Chapter Archives

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Wednesday, November 10, 1993

Marketing Writing for Technical Products

About the Event

This is a joint meeting with the Baltimore chapter. Bob Pallace, president of Pallace, Inc., will present a session on how his Silver Spring-based printing business grew into a profitable advertising agency with an emphasis on high-tech products. He will share writing tips and insights into this new emerging area of technical communication: high-tech marketing writing.

Connie Kiernan, conference manager for the 1995 STC Annual Conference (which will be held in Washington, DC) will be present to discuss some of the volunteer positions available to make the conference a success. Connie will provide a brief overview of the types of programs that she is coordinating. She will conduct a organizational / brainstorming meeting for interested volunteers from the Baltimore and DC chapters on Tuesday, November 16 at the Applied Physics Lab.

Don't forget your business cards! We collect a business card from each attendee for a drawing to be held in March. The prize is the cost of the registration fee for the Annual conference will be paid for by the Chapter.

About the Speakers

Bob Pallace is president of Pallace, Inc., a business-to-business ad agency. Connie Kiernan is a member of the Washington, DC Chapter and an Associate Fellow of the Society.


6:30-7:00 p.m. - Registration and networking
7:00-8:00 p.m. - Presentation by Bob Pallace
8:00-8:15 p.m. - Presentation by Connie Kiernan
8:15-8:30 p.m. - Announcements, wrap-up, questions


$3 with advance reservations; $5 at the door


  • Cookies and pastries
  • Coffee and tea

map to APL


Johns Hopkins University / Applied Physics Laboratory
11100 Johns Hopkins Road
Laurel, MD  20723
Phone: 240-228-7580 or 240-228-5000 (from DC area) From Baltimore area: 443-778-5000

Map and directions to Johns Hopkins University/Applied Physics Laboratory in Laurel, MD.

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Last modified Friday, 14-Apr-2023

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